011 640 9700

Category: Domain Tips

09Dec

3 Consumer Trends – Read the Room to drive revenue in 2023

Consumer behaviour is a dynamic response that is easily influenced by what’s going on in the world, country, or local communities. The impact of Covid-19 on consumers, for example, is still affecting shopper habits. Although many have returned to in-person shopping, eCommerce isn’t settling down whatsoever. That’s because consumers’ time is precious and they’ve come to appreciate the convenience online shopping offers them. In addition, consumers are also heavily impacted by the current downturn in the economy, which is adapting the way they buy. Businesses need to ‘read the room’ and consider what consumers are experiencing in order to drive sales going forward.   What customers […]

Read more...
06Dec

Identity Theft via Phishing — An online scam businesses need to be on the alert for

It’s the ‘silly’ season, and if you thought cybercriminals will be taking the holiday off – think again. Sadly, this time of the year, criminals of all kinds are upping their activities and tactics to exploit their victims at a time when many are just looking to unwind and relax. As business slows down, fewer staff members are tracking and monitoring ransomware attacks too. Cybercriminals anticipate for this lull in vigilance and make the most of it. Cybercrimes tactics are no longer just the obvious mass “spam” approach. According to a report from the South African Risk Information Centre (SABRIC), cybercriminals are making use of highly tailored and sophisticated social engineering tactics to success […]

Read more...
16Nov

The Difference between a Domain, Organisation and Extended Validated SSL Certificate

Once upon a time anyone (business owner, or individual) could own a website, and visitors did not question the legitimacy of it. These days, cyber criminals are mimicking well-known websites, or using websites as the base from which to launch phishing attacks. And because trust is currency, the need to follow website cyber security protocols to ascertain a site’s trustworthiness is unnegotiable. One way in which to do the above is to install a SSL (Secure Socket Layer) Certificate on a website. What is a SSL Certificate? A SSL is authentication given to a website domain by a Certificate Authority (CA) after verifying some of the domain owner’s information. In general, the purpose of such a certificate is to: Ensure a sec […]

Read more...
03Nov

7 Tips to Help Your Shop Get Ready for Black Friday

Compared to the United States, Black Friday in South Africa is relatively inconsequential as it is not a State Public Holiday. However, that being said, statistics show that Black Friday sales in 2021 rose by between 15% – 30% from the year before. All shops, whether they are brick and mortar, or eCommerce, or both, can do with a dramatic sales boost leading up to Christmas. Black Friday on the 25th of November, offers your business an opportunity to draw in new customers, sell out old stock, introduce new products, and test your business’ readiness for Christmas shopping. Plus, with Cyber Monday being on the 28th of November – your shop could potentially make a ‘long weekend’ of it.   Here are so […]

Read more...
26Oct

Cyber Security Awareness Month — How to Protect Yourself and Your Business

Every hour criminal activity on the internet claims 97 victims in South Africa. Of these, the majority were fooled into clicking malicious links, or divulging sensitive information. The truth is, poor cyber ‘hygiene’ is helping cyber criminals launch their tactics successfully. In light of Cyber Security Awareness Month, we look at some of the latest trends so that you can improve your cyber ‘hygiene’ to better protect yourself, and your business from this very real threat.   1. What is cyber ‘hygiene’ and how can you improve it? Cyber ‘hygiene’ refers to everything you do online via your computer or smartphone. Are you creating strong passwords, and using different ones fo […]

Read more...
13Oct

8 Things you can do to Improve the Security of Your Website

In this article, we discuss 8 ways to improve the security of your website; as more South African business owners realise the value of having a website, the need to secure this asset is becoming more prominent every day. Every hour, 97 people fall victim to a cyber attack in this country, and businesses in particular are favourite targets. Cyber security measures should be prioritised in every business, and a great place to start is your website. Try these measures to ensure your Website’s Safety: 1. Add an SSL Certificate A Secure Socket Layer (SSL) Certificate encrypts any data shared between a website and a website visitor. Visitors to your website will obtain peace of mind with the “secure” padlock icon in your url, […]

Read more...
12Sep

Ticking the Technical SEO Box

The Search Engine Optimisation (SEO) of your website is important. The good news: Most of your SEO can be done by yourself so it is cost-effective. The bad news: It’s not a once-off thing. But the best news is, that if you keep at it, your organic ranking will improve and customers who are looking for something that you sell will find you more easily. If you have the budget for an SEO specialist – go for it – because SEO can get very technical. The following tips are ideal for beginners, our Site Builder customers, or website owners that want to ensure they are covering the basics.   So here’s a recap of the three types of SEO: On-page SEO – which refers to things you can do on your website […]

Read more...
08Sep

Small Business Tips — Office Spring Cleaning

The annual Office Spring Clean is a must on all levels of the business; it’s a time to realign your business for the months ahead and get your priorities “straight”. Did you know? This the time to start thinking about what your business will offer on Black Friday and to start planning your Christmas strategy. Every business is different, and the term “Spring Cleaning” may have different interpretations for your specific industry, however, there are a couple of general points that can help you to get started:   1. Relook Business Goals What did you plan for your business to achieve in 2022? How is it going? Relook goals and adjust or make new ones if needed. It is important to keep your finge […]

Read more...
05Aug

Small Business Tips — From Dreaming to Doing – 5 Groundwork Actions

When taking a hobby to a side hustle, and then growing it into a full-on small business, is easier said than done. It requires a whole lot of dedication and hard work because the truth is: success isn’t a goal, it is an outcome. Many would-be entrepreneurs never succeed because they get stuck in the mental-fantasy part of entrepreneurship, rather than the hard, hands-on practical side. As we all know, dreaming about ‘doing’ and talking about ‘doing’, rarely achieves anything, and certainly not a helathy, vibrant small business. Take Action with these Motivators: Action 1: Plan Start your plan with the answers to these questions: What ‘problem’ will your product/service ‘solve&rs […]

Read more...

What Our Customers say..