Category: Domain Tips

Small Business Tips — From Dreaming to Doing – 5 Groundwork Actions

When taking a hobby to a side hustle, and then growing it into a full-on small business, is easier said than done. It requires a whole lot of dedication and hard work because the truth is: success isn’t a goal, it is an outcome. Many would-be entrepreneurs never succeed because they get stuck in the mental-fantasy part of entrepreneurship, rather than the hard, hands-on practical side. As we all know, dreaming about ‘doing’ and talking about ‘doing’, rarely achieves anything, and certainly not a helathy, vibrant small business. Take Action with these Motivators: Action 1: Plan
Start your plan with the answers to these questions: What ‘problem’ will your product/service ‘solve&rs […]

Tips to Get Started With Off-Site SEO For Your Small Business Website

Tips to Get Started With Off-Site SEO For Your Small Business Website

Do off-site SEO to get your website to organically rank well on Google, because if you don’t it doesn’t just happen. You have to implement certain, multifaceted Search Engine Optimisation (SEO) tactics on an ongoing basis. Organic SEO in a nutshell: There’s On-Page SEO, which refers to the items you can add to your website yourself (like the right keywords, title tags, unique content, etc.) to assist Google and other Search Engines to classify and rank your page properly. There’s also Technical SEO to be aware of, as Search Engines will lower the ranking of any website experiencing technical issues (like poor loading speed, security, mobile-responsiveness, etc.). And then there’s the Off-Page SEO. What is Off-Page SE […]

Website Metrics: What To Track, Why They Matter & How To Set Them Up

Website Metrics are important to any business that has an online presence, however, these can be over-whelming to the small business owner who wishes to do it themselves. The purpose of any business website is to sell their wares. While there may be a lot of lovely scenery along the way, if you have products or services to sell, the end goal for all your online efforts, should be to turn traffic into customers. If you don’t intentionally aim to convert, what would be the point? Website metrics are a form of Key Performance Indicators (KPIs) that help website owners measure the success of their site as well as the marketing initiatives that lead traffic to it. We gladly share a list of some of the top metrics to measure (us […]

Header Text - From Hobby to Small Business in 5 Steps

From Hobby to Small Business in 5 Steps

Do you have a hobby that you are really good at and enjoy immensely, yet a lot of other people seem to dislike, or struggle with it? Perhaps you could turn this skill of yours, or hobby to small business! From a side hustle to a fully operational small business, and even beyond, there is value in starting your own concern from home nowadays. “Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.” – Albert Schweitzer Get started with your hobby to small business in 5 simple steps:Step 1: Register your domainStep 2: Run your small business on the side firstStep 3: Do freebies and give discounts to build a portfolioStep 4: Get the word outStep 5: Build […]

Header Text - It is MORE than just a Domain Name - it is an Opportunity

It is MORE than just a Domain Name – it is an Opportunity

It All Starts With a Domain Name! This is the Domains.co.za slogan that we chose to best represent our brand. What do we mean with this? We mean that the moment you register a domain name, it is a tangible start to the business idea you’ve had in your mind. Suddenly, your business is real, and ready for you to give it ‘wings’. But that’s not the only reason we decided on this slogan. We also believe that having a domain is more than just a name on the World Wide Web. We believe that a domain name gives your business credibility, assists with name recognition, user retention, and will influence your marketing strategies for years to come. TABLE OF CONTENTSIt All Starts With a Domain Name!Domain names are hot tech real […]

7 Reasons to Register a .joburg, .durban, .capetown or .africa alongside your .co.za

It all starts with a domain name, but it doesn’t have to end with just that one! Your business can benefit from having a domain strategy that includes owning multiple domain names. It shows vision and out-of-the-box-thinking, and with Geo-TLDs like .joburg, .durban, capetown and .africa your brand can literally demand the online attention it deserves.  Register a .joburg, .durban, .capetown or .africa Domain NameBenefit 1: We are selling the available domain extensions to our current .co.za customers for R3.00* eachBenefit 2: It will increase your online visibility and protect your brand identityBenefit 3: It can help you highlight a focus areaBenefit 4: It can support your future growth strategyBenefit 5: It can give […]

What to Consider when Choosing your Web Hosting Provider

What to Consider when Choosing your Web Hosting Provider

Website hosting is the most important foundation of every website, it may seem less important as a “back-end” feature, than what is happening on the “front-end”, but it certainly is not. The web hosting provider you choose will directly influence your website’s performance online. If you’ve chosen incorrectly, it won’t matter that you have an incredibly optimised, user-friendly website because it simply won’t function properly. The Top Things to Consider For Your Web Hosting Provider1. Server Reliability2. Speed3. Features and Freebies4. Scalability5. Security6. Customer Service & Support7. User InterfaceChoose the Right Website Hosting Plan The Top Things to Consider For Your Web Hosting Provider 1. Server R […]

How To Get More Online Reviews For Your SME Business

In marketing, tools and platforms change, but one thing always stays the same: the importance of “word of mouth”, this is where online reviews come in and play a very significant role. People do not necessarily trust brands; but they do trust what other people say about them. Statistics show that 91% of consumers are more likely to buy products, or make use of a service, after reading positive reviews about the business. Furthermore, 76% of consumers feel the same way about online reviews as they do about recommendations from friends and family. In other words: reviews matter! That’s why irrespective of the size of your business, positive online reviews will be your company’s best sales pitch. It’s time to invest i […]

Header Text - The Benefits of Inbound Marketing For Your SME

The Benefits Of Inbound Marketing For SMEs

Digital marketing is constantly changing and adapting according to the needs and behaviours of consumers. A method of marketing that is standing the test of time is ‘inbound marketing’. Inbound marketing is the use of digital tactics that draw in selective customers, as opposed to just sending out a message to ‘the masses’ (outbound marketing). Essentially, inbound marketing aims to provide targeted individuals with interesting and/or educational content that’s relevant to them. Various types of inbound marketing include Social Media Marketing, Email Marketing, Call to Actions, Landing Pages, Whitepapers, Blogs, eBooks, videos, podcasts etc. EXAMPLE: A hair salon will use inbound marketing to share hair styling tips […]

How Important Is Geographic Redundancy To Your Domain Name Server?

How Important Is Geographic Redundancy To Your Domain Name Server?

The geographic redundancy of a domain name server (DNS), also referred to as DNS geo-redundancy, forms part of a company’s continuity. In other words, if your company is serious about limiting any downtime and disruptions regarding your hosting, perhaps due to a power outage or other challenges, geo-redundancy will be a pressing matter to prioritise. Not really sure what a DNS has to do with your domain name or hosting? Let’s take a few steps back to explain the relevance a little. What is a Domain Name Server (DNS)?What does Redundancy mean in Web Hosting?What is Geographic Redundancy (Geo-redundancy)?How to Choose the Right Web Hosting Plan for Your Website What is a Domain Name Server (DNS)? A domain name is a short n […]