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Category: Domain Tips

21Jun

Website Metrics: What To Track, Why They Matter & How To Set Them Up

Website Metrics are important to any business that has an online presence, however, these can be over-whelming to the small business owner who wishes to do it themselves. The purpose of any business website is to sell their wares. While there may be a lot of lovely scenery along the way, if you have products or services to sell, the end goal for all your online efforts, should be to turn traffic into customers. If you don’t intentionally aim to convert, what would be the point? Website metrics are a form of Key Performance Indicators (KPIs) that help website owners measure the success of their site as well as the marketing initiatives that lead traffic to it. We gladly share a list of some of the top metrics to measure (us […]

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Header Text - From Hobby to Small Business in 5 Steps
06Jun

From Hobby to Small Business in 5 Steps

Do you have a hobby that you are really good at and enjoy immensely, yet a lot of other people seem to dislike, or struggle with it? Perhaps you could turn this skill of yours, or hobby to small business! From a side hustle to a fully operational small business, and even beyond, there is value in starting your own concern from home nowadays. “Success is not the key to happiness. Happiness is the key to success. If you love what you are doing, you will be successful.” – Albert Schweitzer Get started with your hobby to small business in 5 simple steps:Step 1: Register your domainStep 2: Run your small business on the side firstStep 3: Do freebies and give discounts to build a portfolioStep 4: Get the word outStep 5: Build […]

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Header Text - It is MORE than just a Domain Name - it is an Opportunity
22Apr

It is MORE than just a Domain Name – it is an Opportunity

It All Starts With a Domain Name! This is the Domains.co.za slogan that we chose to best represent our brand. What do we mean with this? We mean that the moment you register a domain name, it is a tangible start to the business idea you’ve had in your mind. Suddenly, your business is real, and ready for you to give it ‘wings’. But that’s not the only reason we decided on this slogan. We also believe that having a domain is more than just a name on the World Wide Web. We believe that a domain name gives your business credibility, assists with name recognition, user retention, and will influence your marketing strategies for years to come. TABLE OF CONTENTSIt All Starts With a Domain Name!Domain names are hot tech real […]

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01Apr

7 Reasons to Register a .joburg, .durban, .capetown or .africa alongside your .co.za

It all starts with a domain name, but it doesn’t have to end with just that one! Your business can benefit from having a domain strategy that includes owning multiple domain names. It shows vision and out-of-the-box-thinking, and with Geo-TLDs like .joburg, .durban, capetown and .africa your brand can literally demand the online attention it deserves.  Register a .joburg, .durban, .capetown or .africa Domain NameBenefit 1: We are selling the available domain extensions to our current .co.za customers for R3.00* eachBenefit 2: It will increase your online visibility and protect your brand identityBenefit 3: It can help you highlight a focus areaBenefit 4: It can support your future growth strategyBenefit 5: It can give […]

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What to Consider when Choosing your Web Hosting Provider
15Mar

What to Consider when Choosing your Web Hosting Provider

Website hosting is the most important foundation of every website, it may seem less important as a “back-end” feature, than what is happening on the “front-end”, but it certainly is not. The web hosting provider you choose will directly influence your website’s performance online. If you’ve chosen incorrectly, it won’t matter that you have an incredibly optimised, user-friendly website because it simply won’t function properly. The Top Things to Consider For Your Web Hosting Provider1. Server Reliability2. Speed3. Features and Freebies4. Scalability5. Security6. Customer Service & Support7. User InterfaceChoose the Right Website Hosting Plan The Top Things to Consider For Your Web Hosting Provider 1. Server R […]

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07Mar

How To Get More Online Reviews For Your SME Business

In marketing, tools and platforms change, but one thing always stays the same: the importance of “word of mouth”, this is where online reviews come in and play a very significant role. People do not necessarily trust brands; but they do trust what other people say about them. Statistics show that 91% of consumers are more likely to buy products, or make use of a service, after reading positive reviews about the business. Furthermore, 76% of consumers feel the same way about online reviews as they do about recommendations from friends and family. In other words: reviews matter! That’s why irrespective of the size of your business, positive online reviews will be your company’s best sales pitch. It’s time to invest i […]

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Header Text - The Benefits of Inbound Marketing For Your SME
10Feb

The Benefits Of Inbound Marketing For SMEs

Digital marketing is constantly changing and adapting according to the needs and behaviours of consumers. A method of marketing that is standing the test of time is ‘inbound marketing’. Inbound marketing is the use of digital tactics that draw in selective customers, as opposed to just sending out a message to ‘the masses’ (outbound marketing). Essentially, inbound marketing aims to provide targeted individuals with interesting and/or educational content that’s relevant to them. Various types of inbound marketing include Social Media Marketing, Email Marketing, Call to Actions, Landing Pages, Whitepapers, Blogs, eBooks, videos, podcasts etc. EXAMPLE: A hair salon will use inbound marketing to share hair styling tips […]

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How Important Is Geographic Redundancy To Your Domain Name Server?
02Feb

How Important Is Geographic Redundancy To Your Domain Name Server?

The geographic redundancy of a domain name server (DNS), also referred to as DNS geo-redundancy, forms part of a company’s continuity. In other words, if your company is serious about limiting any downtime and disruptions regarding your hosting, perhaps due to a power outage or other challenges, geo-redundancy will be a pressing matter to prioritise. Not really sure what a DNS has to do with your domain name or hosting? Let’s take a few steps back to explain the relevance a little. What is a Domain Name Server (DNS)?What does Redundancy mean in Web Hosting?What is Geographic Redundancy (Geo-redundancy)?How to Choose the Right Web Hosting Plan for Your Website What is a Domain Name Server (DNS)? A domain name is a short n […]

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7 Ways to Save your Start-up Money
27Jan

6 Ways To Save Your Start-up Money

Every little bit helps, and small changes can help you save your start-up money. Uncertain times have always been a catalyst for opportunity. Changes in consumer behaviour, and their adjusted needs, spur new business ideas.  Never has there been a better time to turn an idea into a start-up, than now. Irrespective of how great your idea is and how many investors you have at the ready, it is always a good idea to cut costs and keep overheads as low as possible while you grow your business. 6 Tips on How to Save your Start-up Money1. Ask: Do you really need an office yet?2. Ask: Do you really need a ‘brick and mortar’ store yet?3. Outsource & Automate4. Buy smartly: 5. Negotiate & Barter6. Think: Inbound Marketing 6 T […]

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13Jan

Our Top 10 Small Business Trends for 2022

The small businesses that have survived the initial shock of Covid-19 and its effects on trade, services, manufacture, etc., and that have successfully adapted, will come into 2022 with their ‘guns blazing’. That’s because after nearly two years of “uncertainty” there is some normalcy in the ‘abnormalcy’. Now, at least, business owners know more or less what to expect, and can be better prepared. Here’s what we do know: Consumers spend more time at home browsing the internet and shopping via mobile devices and they want to feel important. Based on this, and everything else the past two years has taught us, these are the 10 things we think will stand out in the year ahead.   […]

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