Category: Domain Tips

How to Diversify your Small Business for Growth and Not just Survival

“It is not a failure to readjust my sails to fit the waters I find myself in.” ― Mackenzi Lee  Life changed, literally overnight for everybody worldwide. The pandemic has changed habits and adapted the way humans think about everyday things like going to the shops or interacting with a service provider. It would therefore be naive to think that companies would survive this pandemic unscathed. As the adage goes: Adapt or die; however, there is an alternative: Adapt and GROW!  Traditionally, businesses diversify in order to grow which we all agree with. Survival-mode is temporary, while the pandemic’s impact on human behaviour could actually be long lasting. It’s time to rethink the way we do […]

How to Attract Repeat Customers to your eCommerce Store

“Get an eCommerce store”, they said. “It will be fun”, they said. But the truth is, more like most of the things in life that are actually worth doing, it is hard work. So, you’ve got a great eCommerce website, you are selling quality goods at reasonable prices, and you are using good marketing strategies to keep your business visible… but, why are you still spending a lot of time (and money) on customer acquisition and your customer retention doesn’t seem successful yet? Repeat customers are loyal customers, you can gain a wealth of insights from them; plus, they will do free word-of-mouth-marketing for your brand. They are your business lifeline!   Here are our top tips to hel […]

7 eCommerce Trends to Keep in Mind During the Year Ahead

The eCommerce boom is real and, it turns out that lockdown was the little ‘nudge’ that South African consumers needed to develop a crush for online shopping. In fact, eCommerce revenue in SA is estimated to reach R225-billion by 2025.   Here are some interesting trends to keep in mind now that eCommerce is really here: 1. Competition is heating up The competition is now ‘on’ and unlike physical shops that are essentially only competing with their neighbours, online stores have a far wider competitive field. Your Gauteng online store will now be competing with the likes of Cape Town stores, and that funky Vellie shop in White River. Thankfully, the flip side is also true. Your target audience is fa […]

8 Productivity Tips for Startups & Small Business Owners

Small business owners and startups have never-ending to-do lists, meetings, networking events, admin etc., and simply not enough time in which to do all of it in. Getting more done seems impossible, but hopefully these productivity tips can help you curb interruptions and make the most of the time that you do have.   1. Create a daily to-do list Take 10 minutes daily to jot down a to-do list; it will allow you to gain perspective on all that has to achieved and assist you to keep on course as much as possible. Prioritise tasks according to urgency, group similar tasks together and endeavour to schedule meeting-free days.   2. Switch off notifications Anything that takes your attention away from the matter at hand is […]

Domains.co.za – What our Site Builder can do for your small business

Does your small business have a website? If not, 2021 could be a great year to consider getting your business online. Statistics show that a large majority of consumers research companies and their competitors before engaging with a few. Not having a website means you are not even in the running. Don’t have a website – why not build your own? There is no question that a website designed and developed by experts does come with a hefty price tag. Unfortunately, this is a price that few startups and small businesses can afford, especially during their early years. But what if you were able to build a great website yourself from as little as R100 per month? With Site Builder you can! Site Builder is Domains.co.za’s we […]

2021 Business Trends

Did 2020 turn out like you anticipated 12 months ago? Saying “no” to this would be a gross understatement. Businesses everywhere were forced to change overnight in order to survive, and sadly some did not make it through. Insights after the first COVID-19 wave and foresights into the second, could perhaps allow us to better prepare for the year ahead.   Here’s what businesses across the world will be moving to the top of their agenda going forward:   1. WFH By now, many corporate companies have made Remote Working work for them. Realising that this could perhaps be a requirement for a few months if not years to come, these companies could be relooking the ‘traditional’ office space. Was […]

10 New Year Resolutions for Small Business Owners – Part 1

Running a small business is hard work. Every day brings forth pressing deadlines aimed at meeting the business’ immediate goals. But what about all those other to-dos? Setting New Year Resolutions forces small business owners to identify tasks that will be beneficial over the long-term. Creating this list is the first step to ensuring a better more successful future for your company.   Here are some resolutions we think might inspire your list:   1. Get a website or update your current page A website is incredibly important for the visibility and discoverability of your business. If you don’t have one, building one should be your most important resolution. Domains.co.za’s website building solution […]

How to be Productive Despite the Holidays

Do companies plan properly for times when resources (man, machine or material) run low? This year, it is safe to say that Lockdown regulations have literally forced every company in the world to adapt to functioning with fewer resources. As we head into the festive season, we look at how companies can better prepare for quieter periods and circumvent production or sales losses as a result.   1. Be proactive Vacation is good for employee energy, creativity and overall morale, which is why managers need to be aware of every school holiday and public holiday that could potentially leave the company short-staffed. In identifying “red” days on which productivity could be affected negatively, managers can plan an a […]

How to attract more traffic to your eCommerce store this festive season

As we head into the festive season, it’s an important time to ramp up marketing initiatives to ensure that your eCommerce store stands out online. In a Covid-19-reality, there will be less feet hitting the shop floors and probably smaller Christmas shopping budgets as well. Yet now, more than ever, it is eCommerce’s time to shine. Make your website “sticky” this Christmas with our top 7 tips to attract more traffic. But before we jump in, we would like to mention two very website must-haves: • mobile responsiveness; • and fast, secure & reliable web hosting. If the above two factors are not in place, any efforts you make could fail, as online shoppers expect nothing less.   1. Provide Gr […]

How to Start a Business on a Budget… Must Haves

Having your own business can be hard but can also be very cool. You can work the hours you want and do the things you love. Contrary to popular belief not all types of businesses need investments of hundreds of thousands of Rands before they hit the ground running. Some, particularly home-based sole proprietorships, can be started within a modest budget. If a large upfront cash flow problem was the only thing standing between you and your own startup… hesitate no more.    Here are some tips to get you started:   1. Find a great idea The pi?ce de r?sistance of any successful business is a great idea. Consider your skills, the tools you have […]

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