This guide explains why email go to spam and how SPF and DKIM work, how to check whether they are configured correctly, and what to do if your emails continue to be marked as spam. If your emails are landing in recipients’ spam or junk folders, it can affect communication with customers, suppliers, and colleagues. While spam filtering helps protect users from unwanted or malicious emails, legitimate messages can also be filtered if your domain’s email authentication is not configured correctly. Two of the most important email authentication methods are SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail). These technologies help receiving mail servers verify that your emails are genuine and have not been alter […]