Email Is Adapting And Becoming Smarter
This blog explains how email is adapting and becoming smarter. With the numerous collaboration platforms and popular instant messaging apps on the market, it is easy to think that email could be on its way out. However, this couldn’t be further from the truth. Email for business is still the primary communication tool as it’s global and convenient.
TABLE OF CONTENTS
Depending on your mailbox provider, they are becoming faster and larger, and now have features like:
- Automatically decluttering and organising your inbox
- Snoozing non-urgent emails and allowing them to pop back as priority at a later stage
- Allow you to sign email attachments using a nearby iPhone or iPad device (Mail for Mac)
Email can do more than just the basics, but the point is, we need it. It is the basis of all other communication platforms and businesses should ensure they are using it as best as possible.
3 Tips on How Email is Adapting
1. Get a Domain and Email Only Hosting
If you are still sending business emails from @gmail.com or @yahoo.co.uk address: please stop! Owning a professional business domain for your business is affordable and easy to obtain. And you don’t have to wait for your website to be ready to start using your email either. With Domains.co.za’s email hosting with free email SSL you can send emails professionally and securely from the get-go.
2. Configure Email Domain Authentications
Domain Keys Identified Mail (DKIM) and Sender Policy Framework (SPF) are two domain authentications that can help you with the deliverability and security of your emails. They are DNS TXT records that authenticate your emails so that your emails cannot be tampered with or get blocked by the recipient’s server.
Setting these up manually can be slightly tricky if you aren’t familiar with the process. Luckily, we automatically configure for DKIM and SPF on any domain that has taken out a domains.co.za web hosting or email hosting package.
3. Follow Proper Email Etiquette
Email is and always will be the number one business communication tool. Sending professional emails is therefore critical. By following good email etiquette internally and externally, individuals and companies can create and build good reputations, prevent misunderstandings and save time.
Happy emailing!
Other Blogs of Interest
- Email for Marketing — Why it is still a great tool for your business
- What is Email Only Hosting and How can it Work for You
- Email Marketing: The affordable and effective platform your business can trust
- How To Build and Grow An Engaged Email List
- What is Email Hosting: Everything You Need To Know
Chantél Venter is a creative writer, strategic thinker, and a serious gesticulator. She’s passionate about storytelling, small businesses and bringing color to the world – be it through her words or wardrobe.
She holds a four-year degree in Business and Mass Media Communication and Journalism. She’s been a copywriter and editor for the technology, insurance and architecture industries since 2007 and believes anybody can run a small business successfully. She therefore enjoys finding and sharing the best and most practical tips for this purpose.