11Jul

Entrepreneur Success: Create A Thriving Startup With These Business Tips

Entrepreneur success is the dream. Sadly, despite having a great product, reliable website hosting and even a strong digital strategy, only 5-10% of new startups make it past the five to ten year point. Why are some just luckier than others? When you read the stories of successful South African entrepreneurs like Mahlatse Mamaila, Arlene Mulder, Aisha Pandor, Vusi Thembekwayo and Ryan Bacher, it’s clear to see that there is no luck involved. Their thriving startups have all been preceded by a series of failed attempts and countless setbacks. But they learned the lessons and prevailed. And that’s the key!Today, aspiring SA entrepreneurs have access to expert books, podcasts, talks, and courses packed with business tips to pre […]

Header Text - Why Choose A .Online Domain Name?

30Jun

The .Online Domain Name: Why Choose It For Your Startup?

The .online domain name extension has been around for a decade. It launched in the same year as others like .tech, .capetown, .business etc., and offers online businesses an extremely fitting addition to their internet addresses. As a new company, choosing and registering a domain name is a priority because it can affect the brand you want to build. No point in coming up with a brilliant name just to realise there’s no availability for it with your desired top-level domain (TLD) extension. But that’s where new TLD options can help. While traditional domains like .co.za and .com have decades on the newbies, newer TLDs do offer more availability and creative freedom. Over the past 10 years, .online has stepped up as one of the […]

8 Best Practices for a Mobile Friendly Website

20Jun

Mobile-Friendly Website Creation: 8 Best Practices

A mobile-friendly website is the only type of website that matters these days. Seeing as more than half (63%) of the world’s internet traffic comes from mobile devices and Google uses mobile-first indexing, there’s just no getting around it. If you don’t have a responsive website for your SME or you haven’t adapted your site for mobile, your sales and SEO rankings may suffer. But what’s all the fuss about? It all boils down to user experience. A site that’s difficult to navigate, will inevitably frustrate people and lead to high bounce rates, which Google and other search engines are “allergic” to. The good news however, is that it’s not too late to adapt your website for mobile. In this blog, we share best practices to crea […]

Header Text - How to Compile the Perfect Email

09Jun

Email Etiquette For Startups And SMEs

These days, email etiquette, or Netiquette, is more important than ever. That’s because email is a preferred business tool that is used by 81% of companies for communication and marketing. And seeing as the second week of June is National Email Week, we thought it fitting to share best practices for email. Why should we care about the way we compose email messages? Because the way you or your employees write and respond to emails can reflect positively or negatively on your business. A shocking statistic is that 50% of emails are misinterpreted. Well, that’s just wasteful, isn’t it? Perhaps, the influence of informal chat platforms and collaboration apps, have made us a little haphazard in our communication habits. This blog […]

23May

Brand Building Strategies For Small Businesses & Startups

Brand building strategies play an important role in your small business’s marketing success. That’s because people are usually hesitant to buy from a business with a poor or lacking in reputation. Branding is not just about having an impressive business name, logo and website – although all of these things contribute toward it. Rather, it’s about aligning everything your company does; online and offline, in such a way that it underpins the viewpoint you want people to have about your brand. For example – what is the first thing that comes to mind when you think about these three brands below? Volvo Red Bull Apple Did you think about “Safety” for Volvo, “Enhanced Performance” for Red Bull, and “Innovation & Creativity” fo […]

14May

Create A Unique Identity For Your African Business With A .africa Domain

It’s Africa’s time to be in the spotlight, and a .africa domain name can help your business stand out as well. After years of being seen but not heard, our continent is finally “loud and proud”. Seeing as it is Africa Month in May, we thought it a fitting time to sing its praises. KEY TAKEAWAYS Africa is becoming significant in various key markets like entrepreneurship, technology and mobile money. Registering a .africa domain showcases your connection to the continent. Unlike country-specific domains (like .co.za), a .africa domain appeals to audiences across all African countries. Geo-targeted domains like .africa help establish local relevance, improve customer trust, and can positively impact search engine rank […]

Header Text - Why customer reviews matter

06May

The Importance Of Online Customer Reviews For Your SME

For small- to medium-sized enterprises (SMEs), customer reviews are the “new black”. In displaying reviews or testimonials on your website, Google My Business page and other social platforms, you are directly aiding potential customers in the decision-making process, making it a win for all parties involved. According to a survey, 75.5% of respondents trust online reviews. This means if you aren’t listing any, you are losing out on consumer trust. In this article, we look at the various benefits of positive customer reviews, share ideas to help you get more reviews and provide tips to help turn negative feedback into a positive outcome. KEY TAKEAWAYS Most consumers trust online reviews and showcasing them helps boost your br […]

24Apr

How To Create A Landing Page That Converts

Create a landing page that can help welcome potential customers to your website with the goal to actively convert them. While social media, Pay Per Click Ads, and a killer SEO (Search Engine Optimisation) strategy could send good volumes of traffic to your site, a landing page can inspire visitors to act. Scenario: You see an ad online that interests you. You click the Call To Action (CTA) button and you’re taken to the company’s home page. Now what? Sure, you are free to browse around but seeing as it is probably your first encounter with the site, you might feel overwhelmed by all the information displayed. It’s like being in a store and looking for something specific. It just helps if someone guides you to where you need […]

Header Text - Web Hosting's Role in Data Privacy & Security

10Apr

The Role Of Web Hosting In Data Privacy & Website Security

Irrespective of the size of your business, data privacy and website security matters. Data breaches don’t just happen to big corporates, any company and its website may be at risk. You need to do everything in your power to keep your website and customers safe. The good news is however, if you choose your web hosting provider with care, your site will benefit from rich security features that make your job that much easier. In this article, we explore some of the most common security threats to be aware about and how a great web host can make your website more secure. KEY TAKEAWAYS Web hosting providers play an important role in data privacy and website security. Cybercrime is a growing threat projected to reach $23 trillion […]

Author: Chantel Venter

Entrepreneur Success: Create A Thriving Startup With These Business Tips

The .Online Domain Name: Why Choose It For Your Startup?

Mobile-Friendly Website Creation: 8 Best Practices

Email Etiquette For Startups And SMEs

Brand Building Strategies For Small Businesses & Startups

Create A Unique Identity For Your African Business With A .africa Domain

The Importance Of Online Customer Reviews For Your SME

How To Create A Landing Page That Converts

The Role Of Web Hosting In Data Privacy & Website Security

What Our Customers say...

Hosting

Domains

Security

Resellers

Legal

Our Company

Help